• Develop and implement a comprehensive digital marketing strategy aligned with business objectives;
• Manage SEO/SEM efforts, email marketing, content planning, and paid advertising campaigns;
• Oversee social media channels and ensure consistent brand presence across platforms;
• Monitor and optimize website performance, including user experience (UX), A/B testing, and conversion rates;
• Plan, execute, and track digital advertising campaigns across Google Ads, Meta Ads, LinkedIn, and more;
• Leverage analytics tools (Google Analytics, Tag Manager, etc.) to measure performance and guide decisions;
• Work closely with internal teams including sales, design, and product to align messaging and goals.

• 3–5 years of experience in digital marketing in IT, or a related field;
• Strong knowledge of digital advertising platforms (Google Ads, Meta Ads, LinkedIn Ads);
• Proficiency in SEO best practices and tools such as Ahrefs, SEMrush, or similar;
• Mandatory languages - Azerbaijan, English – fluent, optional - Russian;

Nice to Have

• Familiarity with design and UX tools (e.g., Photoshop, Figma, Canva);
• Certifications from Google, Meta.