Bakı,
Azərbaycan
02.07.2025 17:05
-
02.08.2025 12:00
İş haqqında məlumat
- Strategize, execute, and oversee comprehensive digital marketing plans leveraging automation, A/B testing, and hyper-targeted campaigns;
- Lead all digital advertising initiatives, including Meta Ads, Google Ads, TikTok Ads, and email marketing, ensuring alignment with business objectives;
- Own the planning and budgeting of paid advertising activities, optimizing spend for maximum impact;
- Develop and implement high-performance paid search strategies to drive sales and customer acquisition;
- Launch, monitor, and optimize PPC campaigns, adjusting bids and tactics to achieve superior ROI;
- Conduct in-depth data analysis to evaluate campaign performance against KPIs, transforming insights into actionable recommendations for stakeholders;
- Design and execute experiments and conversion tests to enhance campaign effectiveness and user experience;
- Collaborate cross-functionally to ideate innovative growth strategies and streamline the customer journey.
Tələblər
- Education: Bachelor’s degree in Marketing, Business Administration, or a related field. International education is a distinct advantage;
- 3+ years in digital marketing, with at least 2 years focused on digital advertising;
- Experience in a fast-paced advertising agency is highly desirable;
- Proven track record in developing and executing SEO strategies, crafting compelling content, and building a robust online presence;
- Advanced proficiency with SEO tools such as SEMrush, Moz, and Ahrefs;
- Strong command of analytics platforms, including Google Analytics, Data Studio, Power BI, Net Insight, Omniture, or Web Trends;
- DMI certification (with distinction) is a significant asset;
- Additional certifications from Google, Meta, Hootsuite, TikTok, or SEMrush are highly valued;
- Exceptional ability to communicate and collaborate with stakeholders at all levels;
- Strong organizational skills to prioritize tasks, meet tight deadlines, and manage multiple projects concurrently;
- Fluency in English; Russian is a plus.